Podcast Marketing Playbook

A Step-by-Step Digital Course to Help You Scale Video Content Creation, Automate Social Media Promotion and Grow Your Podcast Audience

Why I’m Here

When I started my first podcast, I immediately got overwhelmed with trying to promote the podcast over creating content. From scheduling the guests, recording and then editing, there was zero energy left to promote everything I worked so hard to create.

I took my experiences over the last 15 years working directly with clients from Fortune 500 companies to startups, and found a better way to create and distribute content at scale for podcasts without a big social media team. 

Introducing the Podcast Marketing Playbook Course

A step-by-step system using existing tools to create and distribute your video podcast episodes at scale. I’ve battle tested the best tools and tactics so you don’t have to waste time figuring it all out on your own.

We’re launching this course with a “Founder’s Group.” It’s a pre-launch course accelerator to take you through the course along with mentorship along the way.

Apply for Founder’s Group

A pre-launch course accelerator to walk you through the strategy, creation and distribution of your video podcast.  The Founder’s Group is a private pre-launch group that gets early access to the course, mentorship, and more.

Early Course Access

A select group of 20 podcasts / podcasters will be chosen to get early access to the course prior to the public launch. You will help shape the final course as early members.

Direct Mentorship

Personal coaching to go through the course modules, private slack group, group webinars. Personal coaching will NOT be included in the public launch of the course.

Digital Course Discount

The course at launch will retail at $299. Founding group members will receive the course for $99, a fraction of the cost to work directly together as a client!

The Founder’s Group is launching in June 2024 for only 20 podcasts.

Fill out the form below: applications close June 15, 2024.

Frequently Asked Questions

What will I learn in this pre-accelerator?

I’m going to personally teach the founding members through the actually modules that will be released as a digital course. The digital course will be a video driven course – but the pre-accelerator will be virtual sessions with myself. Here are the overarching themes that we’ll go over:

Strategy: We’ll go over identifying your ideal listener profiles, marketing strategies, workflows and systems to help scale your content to your idea audience.

Distribution: Execute a content distribution framework with reccomended tools, tactics and framework to promote your podcast at scale across every social media platform.

Analytics: How to understand analytics to help enhance your podcast’s performance and to optimize future strategies.

 

Do you have any requirements to apply for the Founder's Group?

Yes! Here’s a quick list.

  • Your podcast should have existing episodes with video (Recorded on Zoom, Riverside, etc).
  • A mimimum of 6-8 episodes already recorded and published.
  • A plan to continue to publishing video podcasts.
  • The motivation to put in the work to execute this framework and process. This is not a magic bullet solution; and you need the motivation to continue to feed and nuture the process and create content. 
Do you have any requirements to apply for the Founder's Group?

Yes! Here’s a quick list.

  • Your podcast should have existing episodes with video (Recorded on Zoom, Riverside, etc).
  • A mimimum of 6-8 episodes already recorded and published. 
  • A plan to continue to publishing video podcasts.
When does the pre-launch accelerator start? How long will it last?

Once we get 20 podcasts to sign up for the founder’s group, we’ll coordinate a time / day to kick off the accelerator in the month of June. The accelerator will last between 4-6 weeks. 

Is there a cost if I get accepted?

Yes. The Founder’s group will be a one-time all inclusive price of $99.00. When the course launches publicly, it will retail for $299.00 that does not include any personal coaching. Payment is only due upon acceptance into the Founder’s group. 

Questions? Contact Me.